Air New Zealand Movie Poster

Client: Air New Zealand – an airline that flies from London to New Zealand via Los Angeles.

The content: To improve awareness of their London to LA route, we created a poster that counted down which airports had appeared in movies most frequently, including LAX and London Heathrow. The poster was outreached to travel websites, film bloggers and the airports featured in the poster.

Results: The poster achieved links from 17 different domains.